AGENDA

Introduction from Sean Yours truly reframes where we are and where we are going.

Understanding Business Cycles in Today’s Economy TheHomeMag’s long-time executive coach brings a strategic lens to the economy and our opportunity within it. 

Branding Update: A Return Home and What’s Next The debut of our new Brand Book, with refined brand messaging and updates to magazine and website experiences. 

Unlocking the Power of Cultural Index Cultural Index is a tremendous resource that can support the hiring and development of top-tier talent.

Insightful and Action-Oriented Sessions from Sales Training Leader, Ryan Dohrn

  • The Psychology of the Local Advertiser Move advertisers to “YES” faster by understanding how local business owners think, decide, and buy. 

  • Prospective for New Business Using AI and Old School Tools Maximize both approaches to build stronger, qualified pipelines and improve messaging in a fraction of the time. 

  • From Rate Cards to Results: Selling Outcomes, Not Ads Stop selling ad space and start selling booked appointments, jobs, and market dominance.

Wildly Important Goals Drive Revenue Hear from a panel of your peers on how setting clear goals and creating structure to deliver drives revenue growth.

Franchise Leadership Meeting Spend some quality time with Sean, aligning priorities and reflecting on conference content. 

Admin & OM Track:

  • Process Optimization: Discuss Certified, Inbox Advantage, Call Rail & More

  • Clear the Path with Customer Onboarding & Communications

  • Accounting & Invoicing Tips and Tricks

Designer Track:

  • Use AI to Create Better Ad Graphics and Compelling Callouts 

  • Redesign OR Simple Refresh?

  • How to Push Back on Clients When Ads Aren’t Magazine Quality

  • The Fast Redesign: Fixing a Layout in Minutes


REGISTRATION | 05/26

3:00 pm - 5:00 pm (Railhead)

DAY 1 | 05/27

(Summit A-D)

Breakfast | 7:00 am - 9:00 am (Summit E)

Registration | 7:30 am - 8:30 am (Railhead)

Day 1 Welcome | 9:00 am - 9:15 am

Session 1 | 9:15 am - 11 am

Session 2 | 11 am - 12 pm

Lunch | 12:00 pm - 1:30 pm (Summit E)

Session 3 |1:30 pm - 2:30 pm

Break | 2:30 pm - 2:45 pm

Session 4 |2:45 pm - 3:45 pm

Break | 3:45 pm - 4:00 pm

Session 5 |4:00 pm - 4:45 pm

Closing | 4:45 pm - 5:00 pm

DAY 2 | 05/28

(Summit A-D)

Breakfast | 7:00 am - 9:00 am (Summit E)

Day 2 Welcome | 9:00 am - 9:30 am

Keynote Speaker| 9:30 am - 10:30 am

Break | 10:30 am - 10:45 am

Session | 10:45 am - 12:00 pm

Lunch | 12:00 pm - 1:15 pm (Summit E)

Session | 1:15 pm - 3:00 pm

Closing | 3:00 pm - 3:15 pm

Round Table | 3:15 pm - 4:30 pm

Franchise (Coast A & B) | Design (Rail Yard A, B & C) | Sales & Support (Summit E)

Break | 4:30 pm - 6:30 pm

Awards Dinner (Cocktail attire) | 6:30 pm - 10:00 pm